Mapping the Collection 

20. Juni – 23. August 2020
Museum Ludwig, Cologne

“The ex­hi­bi­tion Map­ping the Col­lec­tion takes a new look at two in­flu­en­tial de­cades in Amer­i­can (art) his­to­ry: the 1960s and 1970s. The ex­hi­bi­tion pre­sents a se­lec­tion of art­works from the Mu­se­um Lud­wig’s col­lec­tion by fe­male, queer, and in­dige­nous artists as well as artists of col­or who are not rep­re­sent­ed in the col­lec­tion, as an im­pe­tus for a broad­er re­cep­tion of Amer­i­can art. The po­lit­i­cal and so­cial events and de­vel­op­ments of th­ese two de­cades form the back­ground against which our West­ern Eu­ro­pean con­cep­tion and re­cep­tion of Amer­i­can art his­to­ry is crit­i­cal­ly ques­tioned.”


Visual identity concept, Print, digital, exhibition space
Key visual development, Campaign: Paul Steinmann & Lisa Baumgarten
Title-Font: Impact Nieuw 2019 by Jungmyung Lee
Animation: Paul Steinmann
Curated by Janice Mitchell
Key visual at the facade of Museum Ludwig


Excerpt from the concept presentation; glossary and totebag


Excerpt from the concept presentation; key visual development


Mapping the Collection glossary


Bi-lingual program, entrance hall Museum Ludwig


Bi-lingual exhibition texts


Bi-lingual exhibition texts


Key visual animated for social media

Exhibition campaign poster with key visual


Exhibition campaign poster 


Timeline at the entrance hall of Museum Ludwig


Animated Keyvisual displayed in JCDecaux lightboxes


Exhibition title, view from Heinrich-Böll-Platz


Mapping The Collection merch, screenprinted totebag